From the creative process to the final product, Frédéric Malle often deviates from the traditional, or at least more conventional, dynamics of perfumery with the notion of innovation and novelty always playing a key role in the eponymous French label’s olfactory concoctions. And the brand’s latest creation is no different. A pioneer in olfactory and one of the greatest perfumers of our generation, Frédéric Malle, who likes to refer to himself as an “editor,” called on his long-time friend and collaborator, contemporary French nose, Maurice Roucel to dream up another classic for the French house’s already rich collection.
Titled Uncut Gem, the new scent marks Roucel’s third venture with the Paris-based brand. This time, the self-taught perfumer provided Frédéric Malle with an aroma that’s mesmerized the “Editeur de Parfums” for so long: Roucel’s very own personal scent.
Finally agreeing to lend his signature smell, with a few twists, over to the revered brand after almost five years, Uncut Gem is described by Frédéric Malle as “not only magnetic, but chic” by making use of “clear spicy top notes of ginger, bergamot, mandarin, angelica root and generous amounts of amber, and a musk that vibrates with the skin.”
It’s worth reminding that Frédéric Malle views it as his personal responsibility, as an editor and publisher of fragrance, to maintain relative depth and subtlety with his associates and creations. Feeling like an evolution to Roucel’s previous work with the French label, Musc Ravageur, this new scent harnesses a slew of contradicting feelings and opposing senses, that epitomize the brand’s creative spirit and freedom of artistic expression.
“I’m not the only one who thought that he smelled good, but I am the only one he’d work with to evolve the scent from a rough sketch into something refined,” said Frédéric Malle, adding that he feels “extremely honored” to be able to bottle this scent given personal aura the fragrance harbors.
Exotic yet sophisticated, intoxicating yet faint, and intense and gentle at the same time, Uncut Gem is more than just a woody floral fragrance. It is a synesthetic experience that weaves the wearer into its daring world once spritzed onto the pulse points of the neck and wrists. Playing with the outdated codes of masculinity to birth something refreshingly new and enticing, Frédéric Malle’s latest addition encapsulates the essence of what the brand knows how to do best: invent, reinvent, and set new industry standards.
To get your hands on the sumptuous new scent, you can visit Frédéric Malle’s boutiques at the Dubai Mall in the UAE, Saudi Arabia’s Nakheel Mall in Dammam, and Doha Festival City in Qatar, or purchase the fragrance online at www.ounass.ae.