Your Guide to Non-Traditional Gowns for Unconventional Brides

The cool and contemporary Arab designers changing the wedding game


When it comes to wedding dresses, Arab designers are masters. The likes of Elie Saab and Zuhair Murad have set the bar internationally, dressing up celebrities like Rose Leslie and Sofia Vergara for their big day.

With their immaculate draping and fascinating embroidery techniques, they’re worth the hype. But not everyone is game for dreamy princess ball gowns or romantic sheath dresses with long trains. In this day and age, non-traditional design is on the rise—and we’re here to celebrate it.

Whether you’re looking for something as unusual as Karl Lagerfeld’s Chanel SS19 swimsuit wedding dress or Viktor & Rolf’s quilted heart-pockets robe, we rounded up six prefect dresses from Arab designers for an unconventional bridal look.

Ashi Studio


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Bouffant sleeves, bateau neckline and extravagant volumes in taffeta, this gown has it all.


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This wedding ensemble has all the elements of surprise to it. It’s a draped overcoat with a ruffled collar and avant-garde sleeves, worn with lace appliqué pants.

Krikor Jabotian

This A-line dress with a buttoned front and pearl trimmings is the synonym of elevated simplicity.

This originally cut ball gown gives you tulle extravagance both top and bottom.

Maison Takarah

Lebanese Moroccan designer Nisrine Harakat’s Maison Takarah is all about independent and powerful brides. This light jumpsuit is designed for a cool and contemporary bride and proves bridalwear can be worn even long after the wedding.

Yousef Akbar


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If you’re all about minimalism and simplicity, this flowing Yousef Akbar A-line dress is perfect for you.

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