Fashion

The Week In Chic: All the Fashion News You Might Have Missed (July 11 – 17)

BYMille Team

July 17, 2026

Missed out on the fashion chatter this week? We’ve got you covered. Every week, our inbox is flooded with hundreds of press releases, but we made it our mission to sift through all the noise so you don’t have to. Here’s your quick recap of all the key fashion news from July 11 to 17 2026, served up in bite-sized pieces so you can catch up fast…

Olivier Rousteing Officially Named Rabanne’s New Creative Director

Rabanne has officially entered a new chapter with the appointment of Olivier Rousteing as its creative director, ending months of industry speculation about the designer’s next move. The former Balmain creative director succeeds Julien Dossena, who spent 13 years modernizing the French house by reinterpreting its signature space-age aesthetic and chainmail heritage for a new generation. Rousteing, who left Balmain in November 2025 after transforming the brand into a global cultural force, now brings his celebrity connections, maximalist design sensibility, and massive digital following to the Puig-owned label. His debut is expected to build on Rabanne’s avant-garde legacy while giving the house an even bigger global profile.

Hermès Will Debut Its First-Ever Haute Couture Collection in January 2027

Hermès is officially entering the world of haute couture, with artistic director Nadège Vanhée set to unveil the French house’s first made-to-measure collection during the Spring 2027 Couture season this January. The luxury brand has built a dedicated couture atelier for the project and reportedly recruited former Céline design director Léa Peckre to help bring the vision to life. Rather than embracing couture’s traditional focus on embellishment, Hermès is expected to lean into the exceptional craftsmanship and material innovation that have long defined the house, with leather, cashmere, and its signature saddle stitching taking center stage. The move marks a natural evolution for the heritage brand, whose reputation has always been built on meticulous construction and artisanal excellence rather than decoration alone.

Louis Vuitton Unveils the Official FIFA World Cup 2026 Trophy Trunk

Louis Vuitton has unveiled the official Trophy Trunk for the FIFA World Cup 2026, continuing its tradition of crafting presentation cases for some of the world’s most prestigious sporting trophies. Handcrafted at the Maison’s historic Asnières workshops near Paris, the trunk is wrapped in the brand’s signature Monogram canvas and finished with a gold “V” representing both Victory and Vuitton, alongside gold-plated brass hardware inspired by the house’s heritage trunks from the 1860s. Lined in beige leather, the bespoke case will make its on-pitch debut during the World Cup final, carried by Louis Vuitton ambassadors and a FIFA legend before presenting football’s biggest prize. To mark the occasion, the French luxury house has also released a limited-edition collection of three collectible trunks inspired by the Trophy Trunk’s design, extending its signature craftsmanship into the world of football.

UAE’S PRNTCODE Brings The Jungle Edit to London and Doha With Exclusive Pop-Ups

PRNTCODE brought its latest Ready-to-Wear collection on the road with a series of exclusive pop-ups in London and Doha, giving shoppers the chance to experience The Jungle Edit in person. The UAE-based print house first showcased the collection at 284 Portobello Road in London’s Notting Hill from July 2 to 5 before heading to M7 in Doha from July 4 to 9. Marking the next chapter of PRNTCODE’s annual The Jungle Edit theme, the collection translates the brand’s signature print-first philosophy into a vibrant lineup of pure silk and lightweight cotton pieces featuring bold checks, layered florals, and jungle-inspired motifs. Founded by textile designer Hessa Alsuwaidi, PRNTCODE continues to champion original textile design, with every print developed in-house and brought to life through immersive campaign imagery that places print at the center of the brand’s storytelling.

Off-White Launches Its First-Ever Watch Collection

Off-White has officially entered the world of horology with the global launch of TIME, its first-ever watch collection. Designed in partnership with watch manufacturer TMS Group, the lineup spans five distinct model families and blends traditional watchmaking with the brand’s streetwear DNA through signature details like the Crossed Arrows motif and transparent construction. The collection ranges from the $145 PROTO 01 quartz model to the mechanical PROTO AUTO, alongside the architectural BEAT, the pavé-inspired STREET BLING, and the jewelry-like AFTER HOURS. According to the brand, the collection draws inspiration from sneaker culture, reimagining watches as collectible design objects rather than purely functional accessories.

The Week In Chic: All the Fashion News You Might Have Missed (July 11 – 17)

Olivier Rousteing Officially Named Rabanne’s New Creative Director

Hermès Will Debut Its First-Ever Haute Couture Collection in January 2027

Louis Vuitton Unveils the Official FIFA World Cup 2026 Trophy Trunk

UAE’S PRNTCODE Brings The Jungle Edit to London and Doha With Exclusive Pop-Ups

Off-White Launches Its First-Ever Watch Collection

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The Week In Chic: All the Fashion News You Might Have Missed (July 11 – 17)

Olivier Rousteing Officially Named Rabanne’s New Creative Director

Hermès Will Debut Its First-Ever Haute Couture Collection in January 2027

Louis Vuitton Unveils the Official FIFA World Cup 2026 Trophy Trunk

UAE’S PRNTCODE Brings The Jungle Edit to London and Doha With Exclusive Pop-Ups

Off-White Launches Its First-Ever Watch Collection

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