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The Website Bringing Ultra-Rare Streetwear to Dubai

Cult favourites at the click of a button

Despite being home to some of the world’s biggest malls and outrageously expansive luxury stores, the brands that are still pretty difficult to find in Dubai are streetwear brands. Anyone who’s into limited runs of cult brands knows the struggle exists in cities like London and New York, let alone the Middle East.


But those days are officially over– ecommerce website Upclassics is making shopping for UAE residents all that more simple.



Having launched in 2015, Upclassics has grown to become the go-to destination for everything streetwear, carrying brands like Stüssy and Kappa to Patagonia and Carrots. The e-commerce store has even collaborated with cult-favourite like Carhartt and The Hundreds on exclusive capsule collections.


With the Middle Eastern streetwear scene having grown exponentially in the last few years, a platform like Upclassics couldn’t come at a better time. Now a staple in the region, the platform is playing a huge role in solidifying and supporting the local scene.


Since launch, they’ve grown beyond their e-commerce site and have had a real physical presence in the region, having hosted numerous pop-up events from their PopUpclassics series—their pop-up shop at Sole DXB—and their Skate & Graffiti event in Iran.



So, if you’re living in the UAE and you’ve been eyeing up a specific tee or a sell-out pair of sneakers—be sure to check out Upclassics. It definitely won’t disappoint.


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