For many years, women from the Muslim world have felt like they’ve had little-to-no options when it comes to contemporary fashion. But with diversity being celebrated and on the rise across the fashion industry, contemporary modest labels have been become more prevalent.
And, as Muslims are spending increasing amounts of money on modest fashion – according to the State of the Global Islamic Economy Report, produced by Reuters, even big brands like Nike, Tommy Hilfiger and Uniqlo have been keeping up with the trend.
MILLE rounds up the 5 of our favourite modest swimwear labels.
Tired of going swimming in DIY modest swimsuits, the British designer launched her own label in December 2016 and has since been revolutionizing modest swimwear.
Rachel Comey’s modest “rafter suit” is the best thing we’ve seen in a while. It’s minimalist but elegant.
Belusso is a swimwear line that proposes modest one-pieces and cover-ups born out of the “effortless chic of LA and the laid-back luxe style of Saint Tropez”.
Torrid is the “Plus-Size” swimwear brand that’s created dress swimsuits suitable for all.
Jessica Rey is a self-taught American fashion designer, who decided to launch her modest ethical swimsuit brand in 2009, when she realised she was bored of bikinis, but funnily enough, couldn’t find any alternative. Her eponymous label proposes a range of swim dresses, tankini tops, swim shorts and cover-ups all eco-friendly and ethically produced in LA.