BRED, Abu Dhabi’s contemporary cultural extravaganza, is back for its hotly-anticipated sophomore edition, promising an unforgettable lineup for 2024. Scheduled to take place from April 24 to 28, Abu Dhabi’s Yas Island will come alive with a vibrant celebration of arts, culture, and music. This week, the neo-cultural festival lifted the veil on the first slate of artists expected set to hit the stage, placing the bar higher than ever by inviting some of the rap industry’s most listened-to names to headline the event.
This time around, BRED will present an electrifying roster of hip-hop artists, kicking off with UK grime sensations J Hus and AJ Tracey on April 25.
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With a lineup that keeps on giving, Abu Dhabi will play host to one of hip-hop’s best producers, Metro Boomin, on April 26, who will be sharing the stage with one-third of the Migos, Offset. But it doesn’t end there. On April 27, No Photos rapper and singer Don Toliver will also make his way to Abu Dhabi to serenade guests with some of his biggest hits such as No Idea and Cardigan, before Ty Dolla $ign closes out the festival.
Organized by UAE-based experiential collective Brag, in partnership with the Department of Culture and Tourism alongside streetwear publication Hypebeast, the upcoming gathering is slated to be a cocktail of entertainment, drawing attendees from all corners of the region to “celebrate the intermingling of hip hop, basketball, street art, fashion, culture and more.”
With day passes retailing at AED 75 ($20) and five-day entries starting at a price- -point of AED 495 ($135), BRED 2024 might be one of the most exciting events to look forward to in the first quarter of the year as it is set to pump energy and vibrancy into the UAE’s cultural scene all while fostering connections amongst all attendees.
Head to this link for tickets.
