Quiet luxury, minimalism, “old money” dressing, or whatever you want to call it— the trend that blew up on TikTok last year is here to stay. When it comes to nailing the aesthetic, Bouguessa does it best. The eponymous Dubai-based womenswear label founded by Algerian designer Faiza Bouguessa in 2014 is renowned for its polished, low-key approach to luxury without ever being boring, churning out three collections of elevated basics a year.
The brand’s most recent offering for Spring 2024 was presented via runway in Dubai last week, and the pieces were the epitome of quiet luxury. Think: clean-lined shirt dresses, slouchy trousers, cinched blazers, wide-leg denim, and elevated separates that are made to be mixed and matched in a meticulously curated color palette of camel, nutshell, pink, and sky blue. Because it’s a spring collection, there is also a selection of swimwear that can also be worn with a pair of jeans as a bodysuit or underneath an oversized blazer as a breezy crop top. In fact, everything can be easily styled with each other.
With everlasting closet appeal, the ready-to-wear offering is undeniably versatile, featuring style staples you return to season after season. Embracing the simplicities of fashion, the pieces that make up the collection are classic, simple, and androgynous and could look just as stylish on our male counterparts. Meanwhile, when it comes to accessories, the simple and elegant leather hand bags with gold hardware have all the makings of an It bag.
For the designer, materials always come first when dreaming up her garments. “I aimed for the materials to be perfectly adaptable, feeling like a second skin as the temperature rises. I believe that luxury fashion can no longer ignore the importance of prioritizing comfort,” she said.
With this collection, Bouguessa proves that you don’t require vibrant colors, touches of floral, or lots of skin to invoke spring dressing. Sometimes, all that’s needed is a loose blazer thrown over a pair of easy-going trousers. “This collection was created in a very free-spirited manner,” shared the designer of the new offering. “I wanted to evoke the sweet feeling of spring’s arrival and the warm breeze of summer to be visually felt in every piece.”
